Why Norfolk?
A family-run business built on local insight and genuine care.
As a mother-daughter duo with a shared vision and a passion for property management, we’re not just locals—we’re true advocates for the region we call home. With over 15 years of combined experience and deep local insight, we bring a personal touch to every property we manage. Our dedication to detail, warmth, and community spirit ensures you and your guests enjoy a seamless, tailored experience. From handling bookings and guest communication to overseeing property maintenance and cleaning, we treat each property as if it were our own. Whether you’re a first-time owner or a seasoned investor, we’re dedicated to enhancing your property’s potential while ensuring unforgettable stays for your guests.
“We bring a holistic approach to property management to ensure your place not only stands out, but thrives in a competitive market.”
Our Team
CO-OWNER / CREATIVE VISIONARY
Meet Alice; mother, surfer, day-dreamer and the creative visionary behind Norfolk Property Management. With a passion for creative homes and travel, Alice has spent the past 12 years exploring the world with her partner, James, managing everything from ski lodges in Japan to breathtaking retreats across Australia. Hardworking and dedicated, Alice’s entrepreneurial spirit and boundless energy shines through everything she does, ensuring each property under our care is managed with heart and soul.
Alice
Sasha
CO-OWNER / OPS MASTERMIND
Meet Sasha; dynamic public speaker, inspiring leader and operational brains behind Norfolk Property Management. With years of leadership and operations experience under her belt, Sasha is passionate about empowering property owners to achieve their full potential through innovative solutions and system optimisation. Her forward way of thinking and commitment to high efficiency and performance means your property will keep thriving in a competitive market.
James
ASSET MAINTENANCE MANAGER
Meet James; Alice’s partner, all round nice guy and one talented tradie. James works with a diverse team of local vendors to take care of our properties. Together they bring a hands-on skill set, reliability and attention to detail… no matter the job.
Paul
GENERAL ADVISOR
Meet Paul; our general advisor. With extensive expertise in team building and fostering rapport, Paul brings a grounded and knowledgeable presence to our team. His dedication to honest, reliable communication and unwavering support forms a solid foundation for the NPM team.
Premium services
Uncover the difference of our luxury property management services, where every detail is handled with precision to enhance your guest experience and maximize your property's appeal.
Ready to elevate your Airbnb game?
